Setting Your Listings Apart From Other Resellers To Make More Sales On Ebay

Setting Your Listing Apart From Other Resellers

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These days, many people are reselling on all of the apps, so it’s more important to give your listings extra care to set yourself apart from other resellers. 

Hopefully, these tips will help you with your online store and help you with some sales right now.

Good Pictures Are Key For Listings

The first one is probably the biggest; pictures are important. If you’re selling on eBay or online only, your pictures are the only thing they see before purchasing the item. They’re not inspecting it in person. So pictures are very important. 

They have trust that what you are portraying is accurate. So it’s very important that you get not just great pictures but pictures of any imperfections or any damage to the item. And you are then noting it in the description. 

People cannot touch, feel, or inspect the item before they get it. And this will help a lot with returns. Many sellers reach out to us and say, “Hey, how do you guys keep from getting so many returns?” It’s because we accurately describe our items and get great pictures of them.

Setting Your Listing Apart From Other Resellers

Try to have a good background for your pictures too. If it’s an outdoor item, it’s okay to take a picture of it outside. But if it’s a piece of furniture, try to have it indoors in your photos because people will wonder if the item is being stored outside. It can also help them picture it belonging in their own home. 

Use good lighting, too. If you can get to the point where you have a dedicated space to photograph items, do that. If you have to move furniture in your house to have a blank wall to use as a backdrop, that’s okay too. Work with what you have and try to get the best pictures possible.

As far as backgrounds go, they can be anything plain and bright. We use a wall in our house, but in the past, we even used a clean, wrinkle-free white sheet as a backdrop.

You want good pictures that show imperfections, scratches, scrapes, or anything like that that the buyer might not be able to see from an overall picture. Make sure you’re taking close-ups and making sure you’re noting that in the description as well.

Include A Video In Your Listing

We started adding videos to our eBay listings last year, which has helped our items sell. It makes sense because we’re selling items that we want to show working to give buyers more confidence. If they’re buying a $2,000 item, they want to know if it works. 

The last two TurboChefs we sold for $8,500 and $10,000 had a video on the listing. 

Take the extra step and include a video because only some of the other sellers are doing that right now. eBay allows about 50 seconds of video for an iPhone, but it’s based on your phone and file size. 

They put it on the second picture so a buyer can jump in and hit play.

Include Accurate Descriptions

This is very important because it sets the tone for the sale. Include accurate listing descriptions. Don’t say things are in mint condition because your definition of mint and the buyer’s could be different. 

We note all imperfections. We say it’s a used item; please expect it to have scrapes, scratches, and scuffs, even if it doesn’t have it on the item.

I ask them to look at the pictures for details and conditions and include close-ups of all that stuff, but I will never say something is in excellent condition. I don’t want to set the tone for misrepresenting the item if my definition of excellent is not the buyer’s definition of excellent.

We want to underpromise and overdeliver on all of our items. If you’re building a side hustle of business, you want to build something you can depend on. And if you overpromise and something is not in excellent condition, your feedback will go down, and it will be harder to sell in the future. 

Accurate descriptions also help prevent returns.

Check Listing Prices

If you’ve had an item sit for 30 days, go back and do another comp on it. Make sure that items sold fit with the price you’re trying to get. We try to sell at 50% of retail to be competitive. 

If it’s not moving, check it out and see if you need to alter the price or accept offers.

Setting Your Listing Apart From Other Resellers

Keep Listing

All the platforms love when you’re active on the platform, so keep listing. We notice sometimes people get ten items listed and don’t get sales, so they get discouraged and stop listing. Instead, they only watch those items. The trick is to keep listing more because the more you have listed, the more you will sell. Keep compounding it. One of our members, Stacy, says “I know my listings that I’m doing this month is my payday for next month.” 

Try these tips out and let us know if they worked for you!

Show Notes

How To Add Video To An eBay Listing To Help Increase Sales

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Robert Stephenson

I grew up in Central Florida and have lived here my whole life. I first got into buying and selling items when I was 16 years old, and have been hooked ever since. It has mostly been a hobby that makes some extra cash, but sometimes it serves as my main income as well. I don't plan on stopping any time soon. I find too many fun toys for my family (or myself), and just love the whole process.

2 thoughts on “Setting Your Listings Apart From Other Resellers To Make More Sales On Ebay”

  1. Hi guys,
    Love love love all the info you send out. Hope to start Flipper U. soon.
    Melissa, this is for you. I watched a video on YouTube where you recommended the book Everything Is Figureoutable. I can’t tell what a blessing the book has been. I recommened it to all my friends. You and Rob have been a great blessing too.
    Thanks for everything.
    Wanda

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